News from Lonely Loans

The Lonely Loans blog has recently joined the PayPerPost network of bloggers. For those of you who aren’t familiar with PayPerPost, they provide a bridge between advertisers and bloggers who review their products and services. The way it works is an advertiser posts a request on their system for bloggers to review their website (for a fee) and bloggers who qualify based on the advertiser’s criteria can then go ahead and accept the opportunity to blog about the advertiser. This is a great way for bloggers to make money from their blog while giving their readers good and useful reviews of websites relevant to their blog. Advertisers also benefit from the exposure they receive on the blog which is considered to be a prime means of advertising.

One of the main things that keeps PayPerPost apart from their competitors is the fact that they have adopted strict blog ethics which are enforced on the bloggers in their system. Basically what this means is that bloggers are required to disclose the fact that they are being paid for blogging about certain products and services in order not to mislead their readers. You can see a sample of a what a disclosure looks like at the bottom of this post which has also been sponsored by PayPerPost.